Dan Greenberg

Dan Greenberg is the founder of Sharethrough and a recognized leader in the industry and the Silicon Valley tech ecosystem, bringing together unique expertise in persuasive technology and native monetization. He is a regular speaker at advertising and technology conferences and contributing author for Forbes, AdAge, and TechCrunch and other industry publications.

All Posts—

November 18, 2021

How the “Feed” Will Transform What It Means to “Watch TV”

Now, with the internet in our pockets, an addictively-personalized feed of stories always at the ready, something has quietly changed.

Technical Level

February 9, 2021

Sharethrough & District M Have Announced That They Will Merge

Today marks a new chapter as we announce that Sharethrough & District M have entered a definitive agreement to merge both companies.

Technical Level

Update: Sharethrough & COVID-19

The health and safety of our employees, customers, partners, vendors and their families are our top priority going forward.

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August 23, 2016

Why The Coming FBX Shutdown Is Great News For Publishers & Native Ad Exchanges

With $1 million in daily advertiser spend, FBX has been proof that real time bidding can be used on the open market for more than banner ads.

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The Sharethrough Blog—

Industry Updates Worth Your Attention

How Publishers Can Become More Efficient and Sustainable Without Reducing Revenue

In today’s landscape, publishers have a variety of tools and strategies to become more efficient, and harbor a positive impact on the industry.

Technical Level

Customer Satisfaction, Brand Safety, and Sustainability Among Top Priorities For Advertisers

A new study commissioned by Equativ and Sharethrough, conducted by Forrester Consulting, sheds light on current ad tech landscape.

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Discover the New AI-Powered Features and Research Results of Sharethrough’s Upgraded Headline Analyzer

We recently upgraded our popular Headline Analyzer to now include the help of AI, allowing users to score and suggest headlines.

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Matthew Workman

The Ultimate AI Glossary of 2024

Artificial Intelligence has taken the entire world by storm since the launch of Open AI’s Chat GPT in November 2022.

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TVision Study Reveals Sports Ticker Increases Attention of CTV Creatives

Capturing viewers' attention during commercial breaks has always been a challenge, and with the rise of smartphones, it's gotten even harder.

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Summarizing the New GARM Global Media Sustainability Framework: What Advertisers Need to Know

GARM and Ad Net Zero recently published the long-awaited Global Media Sustainability Framework. Here are the key points for advertisers

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Matthew Workman

Programmatic Advertising in a Cookieless World: Solutions & Strategies

By now, we’ve all heard that Google is once again pushing back the retirement of third-party cookies in its Chrome browser.

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Matthew Workman

What You Need to Know: 4 Key Lessons from Cannes Lions

The 2024 Cannes Lions Festival of Creativity saw marketers, influencers, and the world's biggest brands flock to Cannes

Technical Level

Sharethrough & Equativ Merge to Create One of The Largest Independent Ad Platforms in The World

Today marks a new, exciting chapter in our story, as we announce that Sharethrough & Equativ are merging.

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Sharethrough & Equativ are Merging!

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

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