With over 12 years of experience in digital advertising, Ben has developed solid experience in multiple facets of the industry, with a heavy focus on programmatic advertising over the last 8 years. Co-founder of District M, Ben has led the demand-side sales team for 7 years as VP Sales, alongside with the marketing strategy for the company. Ben is now Chief Marketing Officer. Before Sharethrough, Ben gained his expertise working at companies such as Toyota France, Cogeco Media and Mediative/YPG. He has been recognized as one of the Top 20 Emerging Young Entrepreneur by C2 Montreal and is a regular speaker at advertising conferences and universities.