With over 12 years of experience in digital advertising, Ben has developed solid experience in multiple facets of the industry, with a heavy focus on programmatic advertising over the last 8 years. Co-founder of District M, Ben has led the demand-side sales team for 7 years as VP Sales, alongside with the marketing strategy for the company. Ben is now SVP Marketing & Sales Operations. Before Sharethrough, Ben gained his expertise working at companies such as Toyota France, Cogeco Media and Mediative/YPG. He has been recognized as one of the Top 20 Emerging Young Entrepreneur by C2 Montreal and is a regular speaker at advertising conferences and universities.