Melinda Staros

Melinda Staros is a former Research and Insights Director at Sharethrough. Today, she is a Senior UX Researcher at Google, with a focus on Analytics, Insights & Measurement.

All Posts—

Sharethrough Named Top Performing Exchange For Driving Quality Traffic

A new report by Nudge revealed that ad exchange Sharethrough drives higher quality post-click traffic than other non-social ad exchanges.

Technical Level

The Four Elements Of A Good Advertising Experience

Up until very recently, the modern advertising industry was built on the idea of making consumers interact with messages they didn’t want to see.

Technical Level

The Sharethrough Blog—

Industry Updates Worth Your Attention

3 Additional Insights From Ad Net Zero’s Plan For Sustainability In Media And Advertising

In this post, we cover 3 additional insights we learned from Ad Net Zero's John Osborn's presentation at the Green Media Summit.

Technical Level

Work Flexibility At Sharethrough: How We Gave Back To Our Employees With Sunny Summer Hours

Sharethrough’s commitment to employee well-being and a healthy work-life balance is heavily demonstrated through our perks and benefits.

Technical Level

[Infographic] The Impact of Countdowns on Consumers and How They Improve Attention and Awareness

In this post, we cover some of the key findings from our consumer research, Display Countdown performance, with the full infographic included.

Technical Level

Stacy Parkinson

Perks and Testimonials: Sharethrough's Flexible Parental Leave Program

Learn about how Sharethrough is supporting employees through parenthood with its new flexible and accommodating Parental Leave Program.

Technical Level

9 Questions for Martin Bryan, Global Chief Sustainability Officer of UM, on Sustainability in Digital Advertising

Martin Bryan, Global Chief Sustainability Officer of UM, joins us to share some of his thoughts on decarbonizing media and advertising.

Technical Level

Scope3 Shares 5 Lessons to Accelerate Sustainability In Media at the Green Media Summit

In this post, we cover Scope3’s 5 lessons learned to accelerate sustainability in media and advertising after their first year of operation.

Technical Level

Celebrating Pride at Sharethrough: 3 Steps Taken Towards Cultivating Acceptance

As part of Sharethrough’s commitment to cultivating and educating employees on inclusion, we decided to launch Pride Week

Technical Level

How Advertisers Can Avoid Wasting Ad Spend On Made-For-Advertising Sites

In this post, we cover why MFA sites are so prevalent and the damage they can cause to advertisers, to consumers and to the planet.

Technical Level

Matthew Workman

Top 6 Learnings From Cannes 2023

The 70th edition of the Cannes Lions Festival of Creativity featured trending hot topics such as sustainability, AI, DEI and Attention

Technical Level

View All Posts →

Get the Latest Insights

Subscribe to our newsletter and receive cutting-edge digital advertising insights delivered right to your inbox.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.