Sharethrough Leads By Example

Nothing demonstrates our work more than real-world examples. The case studies below illustrate how Sharethrough increases brand awareness, visibility and performance for their clients.

Featured Case Studies—

Recent Customer Success Stories

Technology

By

Microsoft Windows

Microsoft Windows Drives Efficient CPC with Native Display

Microsoft Windows and Sharethrough partnered on a Native Display campaign in order to drive an efficient CPC through campaign optimizations.

Native

Automotive

By

Nissan

Nissan Sentra Promotes Press Review Videos

Nissan Sentra leveraged Sharethrough to drive qualified site traffic and promote Press Review videos, with a goal to drive awareness.

Native

Food & Beverage

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Stella Artois

Stella Artois Amplifies Video Assets Efficiently

Stella Artois targeted Sharethrough as a supply source on the Open Exchange to efficiently amplify their existing video assets programmatically.

Video

All Case Studies—

Hulu Establishes Themselves as a Destination for Premium Original Content

By targeting a more mature audience, Hulu drove viewership throughout season one of Chance with video distribution and content integrations.

Hilton Converted Banners to Native to Drive Booking During Flash Sale

Sharethrough converted the Hilton's headline and thumbnail assets into Native Display Ads that clicked directly to the brand’s page.

Food & Beverage

Hillshire Snacking

Hillshire Snacking Targets Food & Lifestyle Readers

To drive awareness of their Small Plates product line, Hillshire Snacking distributed: 15 OLV spots in Sharethrough's Native Video product.

Herbal Essences

Herbal Essences Goes Back To The Basics With A New Line Of Products

Herbal Essences' wanted to drive awareness of their new line Bio:Renew which offers nine collections of shampoos, conditioners and stylers.

Harvard Business School

Harvard Business School Runs Native Display Through AppNexus

Harvard Business School Runs Native Display Through AppNexus To Drive Users To Learn More About Their Executive Education Program.

Harrods Used Sharethrough To Promote Their Partnership With Dolce & Gabbana

To celebrate a truly iconic design house, D&G & Harrods partnered with Sharethrough to distribute video content across native inventory.

HP Drives In-Store Foot Traffic and Increases Awareness

By converting their traditional pre-roll tv spot assets into Native Video ads, HP used learnings from past campaigns and study results.

HP Drives Awareness and Purchase Intent By Converting Banners to Native Display

By converting their banner assets into Native Display ads and adding Native to their media mix, HP was able to increase brand awareness.

H&M Uses Native To Promote An Exclusive Offer Across A Course Of 4 Days

H&M Club used Sharethrough to drive traffic to a sign up page. The site contained a promotion available for 4 days only.

The Sharethrough Blog—

Industry Updates Worth Your Attention

Lauralyn Lamarche

[Infographic] The Ultimate CTV Glossary: What is Linear TV, OTT & MVPD?

Sharethrough has published a helpful glossary and illustrated infographic to describe all the new terms around CTV and ad tech.

Technical Level

Vanessa Purchio

The Disruptor Series: Dan Greenberg & the Future of Digital Advertising

Dan Greenberg discusses the ways human brains actually perceive and want to receive digital ads with The Disruptor Series.

Technical Level

The DMX Platform is Migrating to Sharethrough For Publishers

Following our recent announcement to operate under the Sharethrough company name, publishers are now invited to log in to their new account.

Technical Level

Vanessa Purchio

Say Hello to the New Sharethrough!

Today marks a great milestone for Sharethrough as we launch our rebrand to symbolize our new transition into the future.

Technical Level

Vanessa Purchio

3 Ways Sharethrough is Thinking About Addressability

Sharethrough is actively collaborating with partners to facilitate the transition towards addressability in the ecosystem.

Technical Level

Lauralyn Lamarche

Sharethrough & District M Post-Merger: Achieving Directness At Scale

Sharethrough post-merger has achieved directness at scale, with access to 78% of the entire publisher-direct web Internet.

Technical Level

Vanessa Purchio

Dan Greenberg Exclusive Interview: Bringing Respect To Advertising

In his interview with Tony Shap, Dan Greenberg discusses creating change in behaviour and how to use it to bring respect to advertising.

Technical Level

Women’s History Month: Celebrating Women In Ad Tech

Women all over the world are transforming the landscape of one of the most fast-paced, evolving industries out there: ad tech.

Technical Level

February 9, 2021

Sharethrough & District M Have Announced That They Will Merge

Today marks a new chapter as we announce that Sharethrough & District M have entered a definitive agreement to merge both companies.

Technical Level

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