Sharethrough Leads By Example

Nothing demonstrates our work more than real-world examples. The case studies below illustrate how Sharethrough increases brand awareness, visibility and performance for their clients.

Featured Case Studies—

Recent Customer Success Stories

Food & Beverage

By

Stella Artois

Stella Artois Amplifies Video Assets Efficiently

Stella Artois targeted Sharethrough as a supply source on the Open Exchange to efficiently amplify their existing video assets programmatically.

Video

Travel

By

Airbnb

Airbnb Amplifies Both PR and Video to Create Mass Awareness

Airbnb wanted to create buzz around their new Trips product launch, coinciding with a keynote announcement and massive PR push.

Native

Entertainment

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Amazon

Amazon Fire TV Showcases Its Solutions That Help Elevate The Streaming Experience

Amazon wanted to increase awareness of the breadth of content available and voice capabilities of Amazon Fire TV stick among its audiences.

Video

All Case Studies—

How CafeMedia Has Seen Consistent Growth Since Integration with Sharethrough

By migrating their inventory, CafeMedia increased their monthly earnings while fully leveraging the technology offered by Sharethrough.

How Ford Increased Brand Metrics of Their Video Campaigns With Dynamic Video Captions Technology

By adding Sharethrough’s Dynamic Video Captions to Ford’s campaign, they increased all branding metrics while improving efficiency.

Hulu Establishes Themselves as a Destination for Premium Original Content

By targeting a more mature audience, Hulu drove viewership throughout season one of Chance with video distribution and content integrations.

Hilton Converted Banners to Native to Drive Booking During Flash Sale

Sharethrough converted the Hilton's headline and thumbnail assets into Native Display Ads that clicked directly to the brand’s page.

Food & Beverage

Hillshire Snacking

Hillshire Snacking Targets Food & Lifestyle Readers

To drive awareness of their Small Plates product line, Hillshire Snacking distributed: 15 OLV spots in Sharethrough's Native Video product.

Herbal Essences

Herbal Essences Goes Back To The Basics With A New Line Of Products

Herbal Essences' wanted to drive awareness of their new line Bio:Renew which offers nine collections of shampoos, conditioners and stylers.

Harvard Business School

Harvard Business School Runs Native Display Through AppNexus

Harvard Business School Runs Native Display Through AppNexus To Drive Users To Learn More About Their Executive Education Program.

Harrods Used Sharethrough To Promote Their Partnership With Dolce & Gabbana

To celebrate a truly iconic design house, D&G & Harrods partnered with Sharethrough to distribute video content across native inventory.

HP Drives In-Store Foot Traffic and Increases Awareness

By converting their traditional pre-roll tv spot assets into Native Video ads, HP used learnings from past campaigns and study results.

The Sharethrough Blog—

Industry Updates Worth Your Attention

Women's History Month: Taking Concrete Actions to Elevate Women in Ad Tech

We asked the women of Sharethrough about Womens History Month, what it means to them, and the challenges and opportunities available to women

Technical Level

7 Questions for Suzy Ryder, Chief Digital Officer of OMD UK, on Sustainability in Digital Advertising

Special guest Suzy Ryder, Chief Digital Officer of OMD UK, joins us for a candid discussion about sustainability in digital advertising.

Technical Level

How Advertisers can Maximize Attention Thanks to Sharethrough’s New Partnership with Adelaide

In this post, we cover how Sharethrough’s partnership with Adelaide arms advertisers with all the tools to grab the most of consumers’ attention.

Technical Level

5 Key Factors for Publishers to Evaluate When Choosing their Supply Side Platform Partners

With over 30 existing SSPs how do publishers pick the best ad inventory monetization partners? We simplify the complex challenges into 5 factors.

Technical Level

Salsa, Sun, and Squad Goals: How Sharethrough's 2023 Kickoff Strengthened our Team Bonds

It's not every day that a company gets to pack their bags, leaving the office behind, and heading off to sunny Mexico...

Technical Level

5 Concerns ChatGPT and Advertising AI Need to Address

While there are many possible use cases for ChatGPT and other AI, there are some potential concerns with the methodology to consider.

Technical Level

5 Ways That ChatGPT and AI Can Help Advertisers

In this post, we cover 5 different use cases for ChatGPT and artificial intelligence (AI) to help advertisers now, and in the future.

Technical Level

9 Ways To Innovate With Video Ads On CTV

In this post, we cover what advertisers can do to maximize the performance of their video ad campaigns and return viewers’ attention to CTV.

Technical Level

Stacy Parkinson

Why Sharethrough Enables Employees to Work From Anywhere

Workplace flexibility has become a major discussion point in the world of post-covid work. Learn about Sharethrough's Work From Anywhere Program.

Technical Level

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