← Back to Case Studies

Costa Sunglasses Connects With Twenty-Somethings By Distributing Meaningful Videos

Retail

Strategy

Costa Sunglasses wanted to raise awareness with the next generation of young, outdoor enthusiasts in a meaningful way. They created animated, long-form video spots and worked with Sharethrough to drive awareness of the brand and encourage their audience to step away from the day-to-day and focus on what really matters - people, perspective, connections and experiences.

Audience

Millennials, Gen X

Campaign Goals

Raise Awareness

Ad Format

Video

Creative Type

Long-Form Video

Download PDF
View in generator
Build your own

Contact Us

Are you reaching out because of a job offer? If so, please visit this page this page before submitting your message. Thanks!
Thank you! Confirming your submission has been received. A Sharethrough representative will get back to you as soon as possible.
Oops! Something went wrong while submitting the form.
Notification Image

Sharethrough & Equativ are Merging!

Together, we form one of the largest independent ad platforms and marketplaces worldwide.

Learn More →