Liberty Mutual Delivered Successful Conversions By Promoting Savings

Strategy

Liberty Mutual wanted to drive traffic to site and engage users to start an insurance quote. Through a programmatic native video and display campaign, they promoted potential savings through short form videos to drive qualified traffic to their insurance quote page, and as a result, delivered a CPA below benchmark.

Audience

Men, Women, Millennials

Campaign Goals

Always On, DR - Lead Generation, DR - Traffic Driver, Direct Response

Ad Format

Video

Creative Type

Short-Form Video, Text/Caption Video

View in generator
Build your own
Get In Touch—

We'd Love to Hear From You

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.