Back to Case Studies

Covergirl Won New Fans With The Help Of Modern Beauty Icons

Beauty

Strategy

Covergirl worked with Sharethrough to distribute multiple how-to videos featuring influencers like Jackie Wyers and Mirella Belle. Influencer content is a high performer against millennial women.

Audience—

Millennials

Campaign Goals—

Raise Awareness

Ad Format—

Video

Creative Type—

How-To, Influencer/Celebrity, Text/Caption Video

Download PDF
View in generator
Build your own

Contact Us—

We'd Love to Hear From You

Are you reaching out because of a job offer? If so, please visit this page before submitting your message. Thanks!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Sharethrough Logo White Transparent SVG
Advertisers
Advertiser OfferAd GalleryInventoryEnhanced PMPs
Publishers
Publisher OfferDemandSmartSuite Technology
Company
AboutLeadershipCareersSupportPrivacy CenterOpt-Out FormContact
Resources
BlogCase StudiesSharethrough PMPsIn the NewsNative AdvertisingHeadline AnalyzerSupply PolicyBrand Guide
Get the Latest Insights

Subscribe to our newsletter and receive cutting-edge digital advertising insights delivered right to your inbox.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.