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Citi Wanted To Help Consumers Find The Right Benefits With Featured Blogs

Finance

Strategy

Citi promoted their owned articles and blogs to raise awareness and drive consumers to the Citi Benefit Hub where they could engage with more content and find out more about the benefits and useful tips Citi offers.

Audience—

Geo, Millennials

Campaign Goals—

Raise Awareness

Ad Format—

Native

Creative Type—

Blog

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